A wellness coach approached me to customize the stock template site her professional organization provided and help launch her new brand. I provided a custom website layout, updated images, and a bespoke brand package that was compatible with her newsletter management service. I also audited her social media pages, providing ready-made templates and content guidelines for growing her audience.
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I worked with the website platform provided by the client’s professional organization to design a custom website including her desired functionality.
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The client used ConstantContact to manage her newsletter subscriptions. I integrated sign-up forms and pop-up windows from CC into the website to drive customer engagement.
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Following the client’s specifications, I designed a text-based logo, color palette, and custom digital stationery that could be used as a newsletter template on Constant Contact.
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I provided a variety of stock images in line with the client’s brand image, which completed the web design and could be used as social media content.
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I analyzed the client’s social media accounts for cohesiveness, brand alignment, and content. I provided additional templates for social media posts that aligned with the client’s brand image.
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I connected the client’s custom web address to her organization’s web platform, registered her site for a security certificate, and finalized the website launch.